Beverage News

A new study from the International Bottled Water Association (IBWA) says that 93% of Americans want bottled water available everywhere drinks are sold, and prefer it over all other beverages, furthering its rise to the no. 1 soft drink in the world. Zenith Global predicted that 2018 would be the year of bottled water ​, and that it would officially overtake every other mass market beverage category after years of growth. Bottled water consumption rose 92% between 2007 and 2017, while all soft drinks combined rose just 24% in the same time frame. Bottled water 's growing popularity can be attributed in part to the global consumer interest in improved health and wellness: with plain water being free from added flavors, sweeteners or calories. Bottled water also ensures drinking safety and quality for those with limited access to clean tap water. More than 14 billion gallons of bottled water were sold in the US in 2018, making it the most successful beverage in terms of bo...

Holla Spirits has launched eco-friendly packaging to deliver Holla vodka directly to consumers across Pennsylvania, US. The packaging is available for original Holla vodka and select naturally infused varieties in the recyclable Boozin’ Bags in 750ml and 1.75L. Lifestyle themes. To celebrate the launch the company has released two more infusions including: Lemon’s End and Thirsty, Orange Ya?. The Boozin’ Bags will also be available in a variety of holiday and lifestyle themes. “Next generation consumers expect socially responsible options from brands, and they expect those options to be available for delivery right to their door,​” said Patrick Shorb, president, Holla Spirits. “The packaging is made from mixed plastics. ​They are recyclable under Code 7, which is for mixed plastics, wherever mixed plastics recycling is accepted.​” He added, another advantage which benefits the brand is PLCB (Pennsylvania Liquor Control Board) is now allowing Pennsylvania limited...